FCA files to trademark Dakota
May 7, 2020
FCA US appears to be moving forward with plans to introduce a new midsize pickup truck to complement the Jeep Gladiator. And there is an early, familiar contender for the name of the...
Three days ago (on April 29, 2020), FCA formally submitted a trademark application to revive the DAKOTA name, the biggest signal yet that the company will bring a mid-size Ram Dakota to market to take on the likes of the Tacoma, Ranger, Colorado and even the Gladiator!